Category Archives: Blog

Hadoop, What Is It And Why Does It Matter?

Hadoop is an open-source software framework for storing data and running applications on clusters of commodity hardware. It provides massive storage for any kind of data, enormous processing power and the ability to handle virtually limitless concurrent tasks or jobs. What are the benefits of Hadoop? One of the top reasons that organizations turn to Hadoop is its ability to store and process huge amounts of data is any kind of data as quickly. With data volumes and varieties constantly increasing, especially from social media and the Internet of Things, that is a key consideration. Other benefits include: Computing power. Its distributed computing model quickly processes big data. The more computing nodes you use, the more processing power you have. Flexibility. Unlike traditional relational databases, you donate have to pre-process data before storing it. You can store as much data as you want and decide how to use it later. That includes unstructured data like text, images and videos. Fault tolerance. Data and application processing are protected against hardware failure. If a node goes down, jobs are automatically redirected to other nodes to make sure the distributed computing does not fail. And it automatically stores multiple copies of all data. Low cost. The open-source framework is free and uses commodity hardware to store large quantities of data. Scalability. You can easily grow your system simply by adding more nodes. Little administration is required. What is Hadoop used for? Going beyond its original goal of searching millions (or billions) of web pages and returning relevant results, many organizations are looking to Hadoop as their next big data platform. Popular uses today include: Low-cost storage and active data archive. The modest cost of commodity hardware makes Hadoop useful for storing and combining data such as transactional, social media, sensor, machine, scientific, click streams, etc. The low-cost storage lets you keep information that is not deemed currently critical but that you might want to analyze later. Staging area for a data warehouse and analytics store. One of the most prevalent uses is to stage large amounts of raw data for loading into an enterprise data warehouse (EDW) or an analytical store for activities such as advanced analytics, query and reporting, etc. Organizations are looking at Hadoop to handle new types of data (e.g., unstructured), as well as to offload some historical data from their enterprise data warehouses. Data lake. Hadoop is often used to store large amounts of data without the constraints introduced by schemas commonly found in the SQL-based world. It is used as a low-cost compute-cycle platform that supports processing ETL and data quality jobs in parallel using hand-coded or commercial data management technologies. Refined results can then be passed to other systems as needed. Sandbox for discovery and analysis. Because Hadoop was designed to deal with volumes of data in a variety of shapes and forms, it can run analytical algorithms. Big data analytics on Hadoop can help your organization operate more efficiently, uncover new opportunities and derive next-level competitive advantage. The sandbox approach provides an opportunity to innovate with minimal investment. Recommendation systems. One of the most popular analytical uses by some of Hadoop’s largest adopters is for web-based recommendation systems. Facebook is people you may know. LinkedIn €“ jobs you may be interested in. Netflix, eBay, Hulu as items you may be interested in. These systems analyze huge amounts of data in real time to quickly predict preferences before customers leave the web page.

Design Trends Taking Over The Web

The days of cluttered pages overflowing with information have passed, and they are being replaced by an increased focus on simplicity and user interface. So in honor of getting back to the basics, here as a rundown of the six increasingly hottest trends we know you'll keep seeing in months to come: Line Icons and Ghost Buttons With the introduction of Apple's iOS 7, we have seen a popular rise in line iconography and ghost buttons, transparent buttons outlined with a thin line. These techniques create a simpler aesthetic by allowing icons and buttons to appear lighter and act as support to larger and more colorful photography or illustrations. They also have become integral to the flat interface style that has grown popular in the past few years. Screen-Shot-2015-07-24-at-14.49.38-520x292

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In past years, brands have had an affinity for large, customized photography in campaign areas. Images appeared at maximum width and ran to the edge of the browser/page, just like in magazines. Those print-based design elements are still a part of Web design trends, but we predict you'll see less imagery and simpler campaign areas. This allows for typography to stand out and removes any visual distractions-straight to the content!

This Web design trend is a maturation of flat design-a popular technique in User Interface design that focuses on clean, minimal use of color, shapes and typography.


While minimalism continues to be hot and new, full screen backgrounds and videos continue to dominate the other end of the spectrum. A recent study from MIT stated that in as little as 13 milliseconds people can process and retain visual images, meaning that a quick hook is all it takes.   As trends continue to mature and become more sophisticated, it will be interesting to see how designers interpret them. Elements from the past will continue to integrate themselves into future aesthetic and principles only time will tell if we begin to see complete departures from past design movements, or if these trends continue to evolve.

What Is Local SEO And Its Importance?

Now that the designing of the site has been completed, your job is done, right? Wrong. In fact, it has just begun. Your beautifully designed site with menus and submenus is nothing but a page unless it is accessible via the World Wide Web. This is achieved only when you get high ranking in search engines. Ranking in local search results of Google is next to impossible. Once you start with you local search engine optimization you will have tons of hands guiding you to follow various practices. By following every practice, you might end up doing worse for your site. 11-Effective-Ways-of-Doing-Local-SEO What exactly is Local SEO? If you own a local business you will understand the challenges as an owner you have to face. Local SEO is all about getting higher search engine ranking when a customer types a specific area. It is believed that around 97% of users tend to search for local services and products. Apart from this, around 90% of the Google search results do not ever pass the results that are loaded on the first page itself. The second page is often considered as second preference. This type of SEO is needed when you want to get noticed in the home market. This is achieved when the site is optimized for local SEO. Is Local SEO different from traditional SEO? Ranking of the site according to Google and other search engines is done based on the number of links received from other sites. The site that gets more links tends to get higher ranking and ultimately more traffic. However, when talking about local sites, these sites are only relevant to local areas. As a search engine, it needs to take care of many aspects than just links. No matter how small, medium or large your business is, opting for local SEO is highly recommended. Types of Businesses for Local SEO Any company that does business locally should not neglect the importance of local SEO. It can be anything from a local restaurant, dentist, lawyer, doctor or even a retail outlet. It is somewhat the same as local Yellow Page directory. Benefits of Local SEO There are innumerable benefits associated with Local SEO. Mentioned are some benefits of it: 1. It helps in improving and enhancing the search engine ranking. 2. It helps your business to get front page ranking on various major search engines like Google, Yahoo, and Bing. 3. It helps in increasing the leads, sales, and even conversions. Now that you know all the information on Local SEO you should know how to do it. If done correctly it can reap huge benefits. But a single mistake is more than enough to get your site down rather than ranking high.

Great WordPress Plugins For Every WordPress Website

WordPress-Plugins WordPress is undeniably one of the most sought-after platforms for bloggers. It is enriched with loads of user-friendly and feature-rich applications that are second to none. Every user loves WordPress for its uniqueness, inclusiveness, and extendibility. Being an excellent open source community, it serves as a gateway for millions of bloggers and readers to share their knowledge and thoughts on a range of informative topics. WordPress Plugins add more functionality and performance-boosting features to your WordPress powered blogs and keep readers glued to your content. Are you on the lookout for the most attractive WordPress Plugins? With thousands of plugins available, it can be so difficult and time-consuming to find a few good ones. Given below is a great compilation of 20 most impressive WordPress Plugins you should incorporate in your blogs to give your visitors an engaging blogging experience. Read on and check them out! Page Links To This funky plugin lets you link your WordPress enabled blog to an external URL (rather than a WordPress URL) of your choice. Ultimately, it redirects users who look for your old URL to the new URL that you have linked. This could be really advantageous particularly when you want to set up easy-to-navigate links to the non-WordPress content of your site or to an external site. With this easy-to-use tool, even a newbie can effortlessly create a handmade menu that links to different posts, pages, categories and anything!   Better WP Security Your search for the most secured WordPress Plugin should end with Better WP Security. This first-rate plugin incorporates the finest WordPress security features and applications, thereby ensuring that even the most minute security loopholes in your blog site are patched up proficiently. It also detects hidden 404 page errors that can otherwise dent your SEO efforts and cause missing images, broken links and much more damage. With the one-click activation feature for most of its applications, this should be one plugin that you should integrate your WordPress powered blogs with. Securing your WP Blog or Website is not a one time activity. It should be a part of maintaining them. Read how to convince your clients explaining the need for a WP site maintenance.   Akismet Monitoring all the comments on your blogs can be really time-consuming. And failing to detect spam content might attract your site a heavy penalty from search engines. Your restless search for a spam-free WordPress Plugin should end with Akismet. Just install this plugin and bid adieu to spammers. The latest version of Akismet highlights the links to make it so easy to distinguish between a good link and a broken or bad link. Available free for personal use, Akismet can be installed by default provided you have a WordPress API key. Yoast WordPress SEO If you are looking for an all-encompassing SEO WordPress Plugin then this is the right plugin for you. This comprehensive plugin includes snippet preview, image titles, page analysis functionalities, Meta descriptions, XML sitemaps with a string of optimization options at various stages of your streamlining processes. Hence, this plugin is a strong recommendation if you want to optimize your web pages and make it more all the more appealing for users. Google Analytics for WordPress This top-notch WordPress Plugin from Google lets you track a huge amount of metadata on your site ranging from page views and category views by different visitors to 404 errors and a whole lot of other productive stuff at various stages of your optimization process. Besides empowering you to specify the required data for your site using custom variables, it also enables you to track a range of user activities including clicks per link, downloads per link, and much more. FD Feedburner This plugin efficiently redirects the main feed and the comments feed to By using this plugin you don't have to modify templates , .htaccess files or configure hidden feeds. This plugin seamlessly integrates all existing feeds and makes it transparent to the users. Just feed this plugin with your Feedburner URL and you are done! WPTouch Easy-to-use, this is the most elegant mobile WordPress plugin for your website. It transforms your WordPress powered blog site into an enticing application-like theme fully loaded with Ajax submissions providing stunning effects for the users when viewed from mobile devices such as iPhone, iPad, and Android mobile devices. The application also enables readers to swap effortlessly between the WPtouch and the site's default theme, giving your readers the perfect mobile blogging experience that they want. AddThis Get massive traffic from social bookmarking sites by integrating this social networking-friendly Widget to your WordPress enabled blog site. It allows readers to share your blogs with over 330 popular services at the click of a button. There can't any easy way to get traffic from Facebook, Twitter, MySpace, Digg and StumbleUpon. Whats more, this user-friendly plugin also makes it easy to share address bar in modern browsers with a small quick-to-load button. WordPress Backup As the name itself suggests, this popular WordPress Plugin effectively creates automated backups for your web content. Besides including the additional option of having the backups emailed to you, it is also one of the most easy-to-use plugins that don't require any set-up installation. It works well on Linux and Windows even in a low memory shared environment. There are plenty of solution for backing up WordPress with plugins that helps to take backup as entire site including plugins, themes and database. All I recommend is to have at least one and make sure it works. Disqus Comment System This is the mother of all comment systems. It efficiently replaces all the comments in your system with Disqus enabled comments thereby giving bloggers an even more engaging experience. Some of the enticing features of this plugin include threaded comments and responses, subscription to RSS feeds, automatic email notifications on the approval status, powerful spam filtering options, and easy-to-moderate admin tools. Google Site Verification This is a cool plugin which makes it so easy to verify your blog with the world's most popular search engine- Google, in just a couple of clicks! It relieves you the time-consuming process of copy-pasting tokens. It efficaciously gives you get access to a range of Google services in just a couple of clicks of the button! This plugin makes the job easier, But you can even do it without this plugin, manually.   WordPress Editorial Calendar This blog owner-friendly plugin is very different as it comes with an easy-to-use interface that allows you to edit your posts conveniently. Don't worry if you have a post for Monday but couldn't publish it as you had an extended weekend outing. This impressive plugin allows you to edit, manage and schedule your blog posts at your convenient time. Use the drag and drop menu to schedule your posts and check the status of your blogs when you are back! Jetpack Previously available only to WordPresss users, this powerful plugin turbo charges your WordPress enabled blogs with the super power of It generates simple but concise stats adding no extra burden on your server. This impressive plugin lets you add a wealth of media-rich content including popular sites such as YouTube, Dailymotion, Vimeo, and Digg. What's more, this plugin lets users share and like your blogs on their favorite social bookmarking sites at the click of a button! The Akismet powered contact forms kicks off any spammy content to the trash and keeps your blog completely spam-free. Contact Form 7 With this simple but flexible WordPress Plugin, you can efficiently manage multiple contact forms, and customize the forms and your email contents seamlessly using an easy-to-use markup tool. This user-friendly WordPress plugin supports Ajax submissions and includes CAPTCHA and Akismet spam filtering and much more! For a business website the solution that CF 7 offers is a mandatory solution unless you can write your own.   Limit Login Attempts Want to halt users multiple login attempts from the same IP or through browser generated cookies? If so, then this is the right plugin for you. As WordPress, by default, allows multiple logins either by means of the same login page or by sending unique cookies, this plugin should be an obvious choice to integrate your WordPress enabled blogs with. It makes it impossible for users to crack your passwords. Available in close to 20 language translations, this fully-customizable plugin expeditiously alerts users on multiple login attempts, retires and lockout page time. WP Super Cache Page loading speed matters a lot for visitors. They aren't going to think twice to leave a slow loading web page. WP Super Cache is a super-fast catching WordPress Plugin to speed up your web pages. It generates static html files of your blogs and speeds up the page loading time by several times while reducing the bandwidth considerably. If you want to give your users a faster blogging experience then this is the right plugin for you.

6 Web Development Trends For 2015

Every developer has a collection of tools that are indispensable to getting the job done. In this article, we will take a look at 6 web development frameworks and trends that are set to become even more important in 2015.

1. React

React is not new in 2015, but it's going to keep winning the hearts and minds of engineers. Seeing frameworks like Angular, Ember and Meteor all embrace React means virtual DOM-diffing and unidirectional data flows are a proven pattern. A_JavaScript_library_for_building_user_interfaces___React-787x480  

2. Flux

MVC is here to stay as just not on the client. JavaScript frameworks seem like they are in a constant state of reinvention. That can be a sign the problem is being solved the wrong way. Flux is simple, easy to work with, and pairs great with React. Flux___Application_Architecture_for_Building_User_Interfaces-725x480    

3. Microservices

Loosely typed, dynamic languages are great for rapid iteration on the web, but it makes a lot of sense to split off parts of a large project into more focused, smaller applications. Break up your monolithic application with API-driven, modular components. This article over at the NGINX blog explains the difference between a monolithic architecture and a microservice architecture pattern. In this example, they are building a new taxi-hailing application intended to compete with Uber and Hailo.  

Node and JSX fit together naturally thanks to V8, but for teams not heavily invested in the Node ecosystem, we think there is room for interfaces between V8 and other languages.  


We are biased on this one, but PHP is due for another good year. For all its shortcomings, PHP still gets things right when it comes to the fast feedback loop necessary for the web development. And the tooling is only getting better. PHP__Hypertext_Preprocessor-834x480

It feels simpler and safer than C and can pick up the slack where PHP falls short. The_Go_Project_-_The_Go_Programming_Language_and_Untitled-3___100___RGB_8___-801x480